cchla 50 anos
Visual Identity & Verbal Concept [2023]
A data comemorativa do centro merecia um símbolo icônico e distintivo, capaz de marcar na sua história como um elemento gráfico que conte sobre sua essência e trajetória. a partir disso, uma marca viva, que observa, assiste e conversa, que constrói diálogos a partir de olhares atentos ao mundo.
The center's commemorative date deserved an iconic and distinctive symbol, capable of marking its history as a graphic element that tells about its essence and trajectory. from that, a living brand, which observes, watches and talks, which builds dialogues from attentive looks at the world.
The center's commemorative date deserved an iconic and distinctive symbol, capable of marking its history as a graphic element that tells about its essence and trajectory. from that, a living brand, which observes, watches and talks, which builds dialogues from attentive looks at the world.
Lead Designer: João Costa
Client: CCHLA | Centro de Ciências Humanas, Letras e Artes UFRN
Client: CCHLA | Centro de Ciências Humanas, Letras e Artes UFRN